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Monoculture Is Bad For Business
It’s been demonstrated over and over again, but businesses refuse to learn the lesson: Homogeneity is its own punishment in the world of business. From the...
That personality isn't dead yet?
I’d explained how to kill a personality a few weeks ago. Perhaps I was too pessimistic when I said, “[W]hat I see right now is the depressing reality that...
I find corporate marketing mumbo-jumbo to be much more entertaining if you replace key phrases (like the company’s name) with the phrase “My Butt”. This can...
I’ve had the corporate U.S. Flag postcards for years, but it was still dramatic to see the giant ad in Times Square tonight, especially on the way to a James...
I was at a conference yesterday, and got a chance to reiterate why I would always, always, always choose a Microsoft program over an Oracle one for a solution....
Gotta love marketing speak. An
Gotta love marketing speak. An excerpt of an actual email I received today for testing a new service reads: In exchange for participating in the trial, you will...